In depth research on the difference berween Slow cooking and Fast Essay

In depth research on the difference berween Slow cooking and Fast cooking as applies to modern standards in today's industry - Essay Example A nation’s diet reveals more about its culture and values than its art or literature (Schlosser, 2002). According to Belanger (1998), the attitude towards fast food mirrors the American society: â€Å"industrialized, impersonal, dominated by big business, advertising driven, hectic, anti-environmental, and not very satisfying.† In today’s hectic world, where there is simply no time for relaxation and pleasure and the society is driven by convenience and speed, fast food seems to be the answer. Fast food requires no grocery shopping or cooking, thereby saving the labor required to do both. The slow food movement directly opposes every concept that fast food represents – blandness, uniformity, conformity and the blind worship of science and technology (Krummer, 2002). In his article, Vinci (2007) propagates the concept of slow food as eating healthily and responsibly. Although critics of slow food claim that it is elitist and unaffordable by ordinary people, Kummer uses a different range of adjectives to describe the same. According to him, they are mainly peasant foods that have been prepared the same way for centuries. They are time-tested and spring directly from regional cultures and cuisines (2002, p.12). The affinity towards industrial standardization and mass production is another reason for the increasing popularity of fast food. Fast food stems from an entirely different sort of mass culture and mass production, says Krummer (2002). One Taste Worldwide, the slogan of one of the largest fast food chains, McDonalds, perfectly sums up the homogenizing and standardizing effect that seems to have captured the taste buds of many. Savoring genuine tastes together with saving the environment is the new trend that is taking the world by storm, declares Vinci (2007). The slow food brigade is also spreading the message that food should not only be tasty but also nutritious and healthy, which